In the spotlight: Fabienne Chapot
‘“It’s not that hard to create a hype, it’s hard to maintain it.” Tell us, who is Fabienne?“I’m Fabienne and I’ve been working on Fabienne…
A community for individual success. Discover what EK Fashion can do for you.
EK Fashion offers personalised guidance and innovative services to future-proof your store. With tailored support, we help you buy smarter, reduce waste, and thrive in your local market — all while staying true to your unique path, backed by the strength of a powerful community.
EK helped us gain access to certain aspects, including purchasing, budgeting, and advising us to give something a try. For us as a company, it was also a professional step to be affiliated with something. EK allows me to see the profitability of past seasons, per product. It drills down into the figures so deeply, that’s incredibly valuable to us.
FABIENNE CHAPOT
Fabienne Chapot boutique
Added Value through Collaboration
EK Fashion combines exclusive labels and strong brands with a reliable price-quality ratio. From womenswear, menswear, kids and babywear: every brand in our portfolio is carefully selected to match your region, your target audience and your store identity.
Globally, more people believe consuming less improves our world. The future is bright for independent retailers: fewer customers see clothing as overpriced, and personalized advice matters more than ever. People want local heroes-fashion entrepreneurs who prioritize quality and relevance over quantity. When you focus on what truly matters, customers will choose you.
EK Fashion empowers independent retailers with better data, curated collections, and effective channels-the building blocks for strong fashion performance.
EK Fashion supports you in building a future with real potential – for your customers and your business. Success depends on making smart choices. With tailored services and expert support, we help you buy more intelligently, reduce waste, and strengthen your role in the local market.
Focus on quality over quantity. Offer personal style instead of passing trends.
We offer flexible collaboration models – from simple payment partnerships to deep integration within one of our groups – customized to fit your needs.
By analysing retail data across the industry, we deliver valuable insights and forecasts on trends and consumer behaviour. Using our unique style matrix, we provide you with pragmatic solutions and tailored collection advice.
In 2019 structured EK Fashion its ESG policy around three pillars: supporting the next generation of retailers, reducing environmental impact, and strengthening social impact.
Need some help to build a stronger customer relationships through smart tools, insights, and personalized engagement? Ask us.
We support retailers with all their marketing activities – from SEO and email marketing to creating banners and in-store promotional materials.
Efficient omnichannel retailing (OCR) requires seamless collaboration between all partners when it comes to data exchange. EK Fashion acts as the link between brands and retailer – and we digitise the entire process.
By understanding what your customers want and offering tailored advice, you help them build a well-balanced wardrobe. Throughout the year, we provide you with exclusive collections of women’s, children’s, and men’s fashion – ensuring your assortment stands out and remains unique in a competitive market.
Get to know our Brands
Here you can find all the latest news on the topic of fashion.
‘“It’s not that hard to create a hype, it’s hard to maintain it.” Tell us, who is Fabienne?“I’m Fabienne and I’ve been working on Fabienne…
“Thoughtfully designed in Copenhagen, inspired by women” Jeroen is Head of Sales Benelux at Masai Copenhagen. Masai is a Danish label founded in 1992 by…
“You have to create a pleasant atmosphere yourself every single day.” Tineke has been the owner of Maribelle Mode, a women’s fashion store in Klundert,…
“Helping the customer and being appreciated for that. Do what you are passionate about.” Tell us, who is Sander?**“My name is Sander van Buiten, and…
Here you can find all the latest news on the topic of fashion.
‘“It’s not that hard to create a hype, it’s hard to maintain it.” Tell us, who is Fabienne?“I’m Fabienne and I’ve been working on Fabienne Chapot for 16 years now. It was founded in 2006 and at the time the brand was still called Fab. These were bags, wallets, and eventually also shoes. In 2015…
“Thoughtfully designed in Copenhagen, inspired by women” Jeroen is Head of Sales Benelux at Masai Copenhagen. Masai is a Danish label founded in 1992 by a brother and sister. The brand is known for its inclusive and positive approach to fashion and creativity. It was therefore no surprise that Jeroen, after 21 years in fashion…
“You have to create a pleasant atmosphere yourself every single day.” Tineke has been the owner of Maribelle Mode, a women’s fashion store in Klundert, for 32 years. When she was 21, a retail space became available in the village, and she seized the opportunity. She opened her own clothing store and, many years later,…
“Helping the customer and being appreciated for that. Do what you are passionate about.” Tell us, who is Sander?**“My name is Sander van Buiten, and my parents are Arthur and Willemijn. They started the company 44 years ago, and now my wife and I own the stores. Her name also happens to be Willemijn, which…
“I walk in here and it’s always a celebration — it’s never that I think: I don’t feel it.” Tell us, who is Daan Broekman?**“My name is Daan Broekman, I’m 30 years old and co-owner of De Rode Winkel and Thom Broekman. About five years ago, my brother, sister, and I took over the family…
“Major fashion entrepreneurs in Putten now come together on a monthly basis” We start the series with Ben Kooyman. Together with his wife Marjan, he is the owner of Modestal 2.0, a women’s clothing store in Putten. They are entrepreneurs through and through. Ben sees opportunities everywhere and likes to think in solutions. Marjan focuses…
“Fortunately, I have the goodwill of my customers.” Siphra is the owner of Siphra’s Studio, a women’s clothing store in Aalsmeer. She started out as a sales associate and was able to take over the store ten years ago. The previous owner had suddenly left. With a true passion for the business, Siphra wanted to…
“Because of the lockdown, we started working in a completely different way.” Esther is the owner of KeeZ & Co, a baby and children’s clothing store in Emmen. Since 2003, she had been working as a franchisee of Villa Happ, but after the third bankruptcy no restart followed. For Esther, this turned out to be…
“I am proud of our entire team — that we managed to turn it around and make something of it.” Nicole is the owner of Square Bodyfashion in Beek. The store is a true family business. Since 1940, the shop has been passed down from generation to generation. Last year, they were set to celebrate…
“Every Wednesday evening at 7:30 p.m., we post a fashion show of 20–25 minutes on our social channels.” Tell us, who is Ard? **“My name is Ard Wessels, and about 28 years ago I took over the business from my parents. Since then, several renovations have taken place, we added a branch and later closed…
EK Fashion offers various collaboration groups for fashion entrepreneurs, focused on knowledge sharing, inspiration, and joint growth. Below is an overview of these groups.
A collective of 35 high-end menswear retailers, formerly part of the DECO retail organization. Divided into three clusters for open, confidential exchange, the group meets four times a year - including international inspiration trips.
Formed from the merger of Dutch Fashion Group and Forum Group in 2021, this active group includes ~30 entrepreneurs with 40 stores in the mid to upper-mid segment. Key pillars include benchmarking, retail trend advice, and regional exclusivity.
Focused on women's fashion in the Trend and Actual segments, this group meets six times a year to exchange performance data and market insights. Activities include store visits, trend presentations, and inspiration trips.
~20 entrepreneurs with nearly 40 stores in women’s fashion. The group focuses on staying relevant through shared insights on trends, sustainability, leadership, and digital innovation.
Nine large-format retailers (1,000 m²+) collaborate on strategy, data, HR, sustainability, and market trends. Includes city trips and themed sessions.
A cross-sector group including fashion, sport, home, and books. Members meet three times a year to exchange ideas and grow their networks across EK Retail.
A dynamic group of 11 children’s fashion retailers, ranging from large stores to small independents. Activities include benchmarking, expert sessions, and biannual trend presentations.
A menswear buying group of 15 entrepreneurs, jointly negotiating supplier deals and purchasing the private label Scotland Blue.
A long-standing group of 12 fashion and home retailers, emphasizing women's fashion in the mid-low to mid segment. Ideal for businesses in transition, such as succession or strategic renewal.
A collective of 35 high-end menswear retailers, formerly part of the DECO retail organization. Divided into three clusters for open, confidential exchange, the group meets four times a year—including international inspiration trips.
Formed from the merger of Dutch Fashion Group and Forum Group in 2021, this active group includes ~30 entrepreneurs with 40 stores in the mid to upper-mid segment. Key pillars include benchmarking, retail trend advice, and regional exclusivity.
Focused on women’s fashion in the Trend and Actual segments, this group meets six times a year to exchange performance data and market insights. Activities include store visits, trend presentations, and inspiration trips.
A long-standing group of 12 fashion and home retailers, emphasizing women’s fashion in the mid-low to mid segment. Ideal for businesses in transition, such as succession or strategic renewal.
A menswear buying group of 15 entrepreneurs, jointly negotiating supplier deals and purchasing the private label Scotland Blue.
A dynamic group of 11 children’s fashion retailers, ranging from large stores to small independents. Activities include benchmarking, expert sessions, and biannual trend presentations.
Nine large-format retailers (1,000 m²+) collaborate on strategy, data, HR, sustainability, and market trends. Includes city trips and themed sessions.
~20 entrepreneurs with nearly 40 stores in women’s fashion. The group focuses on staying relevant through shared insights on trends, sustainability, leadership, and digital innovation.
A cross-sector group including fashion, sport, home, and books. Members meet three times a year to exchange ideas and grow their networks across EK Retail.
Discover exciting insights from the world of fashion in our podcast episodes.
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